Revolutionize Your Textile Experience with Wiselabel

Color-changing labels that ensure hygiene, extend product life, and enhance customer loyalty.

What is Lifecycle Label?

Lifecycle Label, a flagship product from WiseLabel, is a revolutionary color-changing textile label designed to indicate the optimal time for replacement. Developed with WiseLabel’s advanced material technology, it visually reminds users when it’s time to change their textiles, maintaining optimal hygiene and extending product longevity.

Why You Need Lifecycle Label ?

For End-Consumers

Maintain a healthier home environment effortlessly by replacing textiles at the optimal time.

1

Unclear When to Replace Textiles

Many consumers lack a clear understanding of when textiles like towels or bedding should be replaced.Prolonged use of the same items can negatively! Impact hygiene and health.

2

Textiles Become Unsanitary Without Visible signs

Bacteria, mites, and other contaminants accumulate over time, but they aren't easily visible to the naked eye, This can pose a health risk in households.

3

Inconvenience of Textile Replacement

Without a clear reminder system, consumers often forget or delay replacing textiles, which diminishes the comfort and cleanliness of items in regular use.

4

Increased Awareness of Hygiene

Many consumers are more concerned about the cleanliness of items like towels or clothing that comein direct contact with the skin, seeking smarter solutions to ensure hygiene.

5

Lack of scientifically supported Replacement Frequency

Consumers often rely on personal habits or guesswork to determine when to replace textiles! leading to either unnecessary waste or potential health risks.

6

Concerns About Environmental Impact

Frequent textile replacement may be seen as wasteful, with environmental impacts, but not replacing them on time raises concerns about cleanliness.

7

Low Brand Loyalty

Consumers frequently switch brands when replacing textiles, resulting in lower long-term brand loyalty.

For Brands

Textile Brands, Hotels, Airlines, Etc.

Increase customer satisfaction, brand loyalty, and sales by integrating WiseLabel into your textile products.

1

Lack of Product Differentiation

With intense market competition, many brands struggle to stand out and differentiate their products.Without unique functional features, it's difficult to establish a distinct identity in consumers' minds.

2

Low Customer Retention

Brands often struggle to maintain customer loyalty after the initial purchase,as there is little onging engagement with consumers post-sale.

3

Difficulty in offering Added Value

Brands are constantly searching for ways to increase product value,especially in terms of health,safety,and hygiene,but often lack the innovation to deliver such benefits.

4

Inability to Track Textile Usage Accurately

In industries such as hospitality and airlines, it's challenging to track when textiles should be replaced, leading to overuse or premature disposal without proper monitoring systems.

5

Lack of Visual Product Lifecycle Management

Businesses managing large quantities of textiles lack a simple and direct way to monitor product lifespan, which creates operational inefficiencies, especially for large-scale textile management.

6

Insufficient Brand Exposure

Traditional textiles don’t offer continuous customer interaction. However, a smart label that reminds customers to replace their textiles enhances brand exposure over time.

7

High Marketing Costs

Attracting new customers and retaining existing ones is becoming increasingly costly. Brands seek more efficient ways to engage with customers and provide long-term value.

8

Uncontrolled Replacement Cycles

For industries like airlines, hotels, and hospitals, managing the replacement cycles of large volumes of textiles is a challenge. Without a visual reminder mechanism, it’s easy to waste resources or encounter difficulties in managing multiple batches of products.

9

Inability to Track Product Performance

Brands lack the ability to track how well textiles perform in real-world use. This limits their ability to collect meaningful feedback from customers and make necessary product improvements.

For Textile Brands, Hotels, Airlines, Etc.

Boost Your Brand, Act Now!

Improve brand visibility with a unique, customer-focused innovation that enhances user engagement and promotes frequent repurchase.

15k+ users

Wiselabel
Product Solutions

Smart Color-Changing Indicator Label

Indicator line changes color, suggesting product replacement
Once the indicator color matches, it's time to replace the product.

How Does Lifecycle Label Work?

WiseLabel uses advanced color-changing materials that respond to specific washing conditions and frequencies. As textiles are washed over time, the label color changes gradually, providing a clear visual signal for replacement. This innovative technology is adaptable to various textile applications, from intimate apparel to hospitality linens.

Before use

After 15 days

After 45 days

After 90 Days

Key Technology

Realize multi targeted and precisely controllable nano responsive materials that autonomously respond to the effects of characteristic environmental variables such as washing, spcific compounds, friction, sunlight, and oxidation in the environment.

Dry wet fatigue

By controlling the pore size of the shell structure and the scale of the core material in the core-shell structure, a controllable overflow rate can be achieved.

Air free radicals

Adsorption of free radicals in the air and the influence of light to achieve changes in molecular conformation.

Specific compounds

Forming new molecular structures through reactions with specific molecules.

Welcome to WiseLabel

Innovating Textile Management for a Healthier Future

WiseLabel is a pioneering technology company dedicated to revolutionizing textile management. Founded on the principles of innovation and excellence, we specialize in developing smart label solutions that enhance both consumer experience and business efficiency. Our flagship product, the color-changing smart label, provides real-time hygiene status and lifecycle tracking, ensuring textiles are replaced at the optimal time.

This not only enhances the consumer experience but also increases brand loyalty and product differentiation for businesses, thereby boosting long-term profits and brand value. At WiseLabel, we believe in combining cutting-edge technology with practicality to create smarter, safer, and more sustainable textile solutions.

Our company's chief scientific research team hails from globally renowned research institutions such as Donghua University, Harvard University, Temple University, Cornell University, Hong Kong Polytechnic University, and North Carolina State University.

Our team is composed of passionate and dedicated professionals who bring a wealth of experience and expertise to WiseLabel. From material scientists and engineers to business strategists and customer service specialists, every team member plays a crucial role in our success.

See Our Products in Action

Success Stories

UCHINO

DX DOCTOR

Baby care

E-CHOICE

JNBY

EASE Selection

And More

Products using our wiselabel have sold over ten thousand units in a single day.

Do you know the change it brings?

Sales potential exponentially increasing

Number of consumption items within 12 months

Brand reach geometric growth

Contact frequency within 3 months

User stickiness significant increase

change comsumer's hygiene habits

Wiselabel Commercial Value

Advantage 1

The new label has become an important reference factor for consumers' purchasing decisions, accounting for 20%.

Proportion of user evaluation keywords

Advantage 2

The proportion of repeat customers purchasing Wiselabel inside products is twice that of peer other brand products.

Compare return rates with peers.

Advantage 3

When consumers purchase and view reviews,the popularity of the wiselabel inside brand is much higher than other content.

Comparison Of Comment Browsing Popularity

Advantage 4

The repurchase cycle of Wiselabel Standard is 5 months, which is better than the industry average of 9 months, and the sales growth is 85%.

Comparison Of Repurchase Cycles

The Power of Wiselabel Boosting Sales and Brand Exposure

Let’s consider the scenario:

Current Annual Sales: 20 million units of underwear

Price Per Unit: $10

After adopting WiseLabel’s reminder feature for 1-2 years, customers’ replacement cycle shifts from every 9 months to every 6 months, leading to more frequent product turnover.

Sales Growth Calculation:

Increase in Replacement Rate: (2.00 - 1.33) / 1.33 = 50%

Additional Units Sold Annually: 20 million units x 50% = 10 million additional units

Revenue Increase:

Additional Revenue: 10 million units x $10/unit = $100 million in additional annual revenue

Brand Exposure Enhancement:

•Each piece of underwear featuring the WiseLabel color-changing brand logo is visible to users once a week (assuming daily washing).

•Over a month, your brand logo is seen 4 times by each user. In a year, this adds up to 48 brand impressions per unit.

Therefore, with an annual sales volume of 30 million units, your brand exposure would reach:

30 million units x 48 impressions per unit = 1.44 billion impressions per year

So, by adopting Wiselabel wash labels, you're setting the stage for enhanced customer care and increased brand loyalty. Plus, you're propelling your sales and brand visibility to new heights. It's a strategic move that pays dividends in customer satisfaction and business growth.

Unveiling Artistry

customize your brand Logo

Qualification

Obtained quality, safety, and functional certification from swiss testing agency SGS:
Class A infant and toddler standard, life cycle indicator function

OKEO-TEX 100 Ecological Textile certification
No formaldehyde, no heavy metals, no harmful aromatic amines

The Ultimate Resource for All Your Curiosities

WiseLabel uses advanced materials that respond to washing frequency, temperature, and physical wear. The labels change color gradually, becoming noticeably different after several washes, providing a visual indicator for textile replacement and hygiene status.

Our labels are made from high-quality, durable materials that are designed to withstand multiple wash cycles while maintaining their color-changing properties.

Yes, WiseLabel’s labels can be tailored to meet the specific needs and conditions of various textiles, ensuring optimal performance across different applications.

WiseLabel’s smart labels are versatile and can be applied in various industries including fashion, home textiles, hospitality, and healthcare.

For consumers, WiseLabel provides a reliable way to maintain hygiene standards at home. The color-changing technology gives clear visual cues when textiles need to be replaced, ensuring a healthier living environment.

Businesses can enhance product differentiation, promote health and hygiene, increase brand exposure, ensure timely replacements based on usage, and streamline bulk updates, particularly in industries like aviation and healthcare.

Yes, our labels are designed to be safe for a wide range of fabrics, ensuring no damage during use.

Textiles with WiseLabel’s smart labels should be washed and maintained according to standard care instructions. The labels are designed to withstand regular washing cycles without compromising their functionality.

No, the color change in WiseLabel’s smart labels is irreversible and designed to provide a permanent indication of the textile’s usage and hygiene status.

The color change is triggered by a combination of factors including washing frequency, temperature, and physical wear. This ensures an accurate reflection of the textile's condition over time.

WiseLabel’s technology is highly accurate in indicating textile usage. The gradual color change provides a clear visual cue when textiles have reached the end of their optimal usage cycle.

WiseLabel offers comprehensive support to businesses, including customization options, technical assistance, and guidance on integrating our smart labels into their existing product lines.

You can contact us directly through our website or reach out to our sales team via email or phone. We will provide you with all the necessary information and assistance to get started.

The cost of WiseLabel’s smart labels varies based on customization options and order volume. Please contact our sales team for detailed pricing information.

Yes, we do have minimum order requirements. Please contact our sales team to discuss your specific needs and receive a tailored quote.

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Happy to help and answer your questions!

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Trusted by 30+ companies

Bringing Intelligence to Personal Comfort and Hygiene Textiles

WiseLabel is dedicated to revolutionizing textile management with innovative color-changing labels. Stay connected with us to see how we are enhancing hygiene and usage tracking in textiles.

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